Earn rewards and win prizes for cycling!

Primary interest

  • Are you interested in seeing more people cycling?
  • Do you need some additional motivation to get out on your bike?
  • Would you like to increase your confidence cycling on the road, advice on local routes or learn more about bike maintenance?

Then join BikeSmart Reading!

So what’s it all about?

Reading Borough Council has been selected by Empower** to take part in an EU funded, Europe wide programme to encourage sustainable forms of transport. The local project is focussed specifically on cycling and will operate as “BikeSmart Reading”. The scheme promotes and incentivises cycling through a range of initiatives – including reward points for bike journeys via a mobility tracking app, activities, events and prizes. It also aims to help reduce the barriers to cycling through offering free training and bike maintenance.


Launching in March 2017 BikeSmart is open to anyone living or working in Reading. To take part and earn your first 500 bonus points register at


Simply follow the link to download the new Betterpoints app. This has background tracking and detects your cycling motion, automatically detecting cycling motion – making it simple to use on the go.

Existing Betterpoints user? – download the latest update to access the new version and accelerated points scheme – and get some bonus points!


Then start cycling to earn!!  Every ride of 1 mile more counts as a trip. The scheme is designed to encourage people to regularly travel by bike for day to day journeys – rather than cycle huge distances and to make it as inclusive as possible.  The more trips you make, the more points you will earn*, with bonus points for initial registration, refer a friend and achieving specific goals!


Points can be redeemed for wide variety of rewards – from vouchers at high street shops, entertainment, leisure and sports.  Or donate your points to a local charity so others will benefit from your hard work!